logistics platform
challenge
Buyers asked answer engines for exact shipments like ‘40ft reefer Helsinki to Munich.’ The platform’s data sat behind interactive filters the models could not click through, so it was bypassed at the citation step.
approach
Generated unique static pages for every route permutation so the answer engines could see the data without clicking through the SaaS UI.
Encoded container dimensions, availability and pricing into HTML tables: the high-density structured data the models will cite.
Ignored category-level terms and optimized strictly for high-intent route prompts, where conversion probability is highest.
outcome
Research surface impression share went from 5% to 64%. The platform became the named answer for route-specific shipping prompts across all major answer engines, with 280 qualified leads captured per month.
- Research surface impression share5%
- Qualified leads captured0 / mo
- Attributable revenue€0 / mo
- Research surface impression share64%
- Qualified leads captured280 / mo
- Attributable revenue€65k / mo

